Whatever Their Thing Is... Start There.
Gas, joints, stress, skin, breath, paws, folds and everything in between. Choose the problem you notice most and meet the formula built for it.
Supplements For The Dog That Does Whatever It Wants.
Premium daily supplements for dogs who live life on their own terms. If your dog ignores you selectively... this is for them.
Real Doses, Not Sprinkles
Natural Based Formulas
No Artificial Preservatives, Flavors, or Colors*
What Kind of Stubborn Are We Dealing With?
Start with the problem you notice most. Each formula is built around one specific job.
Gas & Bloating
Born Gassy™ - Daily digestive support for gas, bloating and occasional loose stool.
Joint Stiffness
Built Like This™ - Daily support for joint comfort, mobility and an active routine.
Stress & Anxiety
Big Feelings™ - Daily calming support for stressful moments and changes in routine.
Dull Coat & Skin
Shed Happens™ - Daily support for healthy skin, coat condition and normal shedding.
One Problem. One Purpose-Built Formula.
Most dog supplements try to cover everything at once. We don’t. Each Born Stubborn.™ formula is built around one specific concern, with a focused ingredient list and every active amount clearly printed on the label.
One Problem. One Purpose-Built Formula.
Most dog supplements try to cover everything at once. We don’t. Each Born Stubborn.™ formula is built around one specific concern, with a focused ingredient list and every active amount clearly printed on the label.
Built for One Job
Each formula starts with one specific concern, not a little bit of everything.
Numbers You Can Check
Every active ingredient and its amount is clearly printed on the tub, so you can see exactly what you are giving.
Made in the UK
Produced in a facility following GMP standards by an experienced manufacturer and third-party tested for quality.
Try it Risk-Free
Your dog gets 30 days to decide. If it’s not a fit, send it back.
What Born Stubborn.™ Customers Are saying...
Works!
My dog can be picky with supplements, but he eats these without a fight. I like that it has prebiotic, probiotic, postbiotic, and enzymes in one chew.
Worked Great for My German Shepherd
We added these chews to our daily routine and the poop situation feels a lot less dramatic. Easy to give, and our dog takes it like a treat.
My Dog Loves These and I Love the Results
He gets excited every time I bring out the container and eats them without hesitation I like that they provide extra nutritional support and the soft texture makes them easy to give
100% recommend!
These supplements came up on my Facebook feed, and I thought we really didn’t have anything to lose by trying them. And I honestly can’t tell you how thankful I am that we did! We’re almost done with our second jar, and I would say she is back to normal!
Quality You Don't Have to Question
Made in the UKTo cGMP standards
cGMP
Manufactured
Third-Party
Lab Tested
Non-GMO
No Corn, Soy
or Wheat
How It Works
Three steps. No vet degree required.
Pick Their Problem
Start with the issue you notice most.
Give it Daily
Soft chews make consistent daily support simple.
Notice the Little Wins
Watch for gradual changes with regular use and track what you observe.
Pick Their Problem
Start with the issue you notice most.
Give it Daily
Soft chews make consistent daily support simple.
Notice the Little Wins
Watch for gradual changes with regular use and track what you observe.
The one who started it all - Masha.
Born Stubborn.™ started with Masha, our French Bulldog and self-appointed guardian of every sunny spot in the house.
She ignored commands, claimed every soft surface and inspired a brand made for dogs with very specific problems and even more specific personalities.
We built this brand because she deserved better than generic supplements designed for every dog and optimized for none.
Every product we make is in her memory... and for every stubborn, dramatic, completely irreplaceable dog out there.
Questions? We’ve Got You And Your Stubborn Dog.
Straight answers about our formulas, ingredients, quality standards, and how to choose the right daily support for your dog.
Which Born Stubborn.™ formula is right for my dog?
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Each Born Stubborn.™ product is built around a specific kind of daily dog drama.
Choose Built Like This™ for joint and mobility support. Choose Born Gassy™ for gas, bloating, messy digestion, and gut support. Choose Scratch That™ for seasonal skin, immune, and itch-related support. Choose Big Feelings™ for stressful moments like guests, car rides, fireworks, or separation. Choose Daily Drama™ for everyday multivitamin and mineral support.
For non-chew products, choose Loud Mouth™ for dental care, Between The Folds™ for ears, eyes, paws, folds, and everyday mess, and Paw Job™ or Nose Job™ for dry paws or noses.
When in doubt, start with the issue you notice most often.
What benefits can I expect from Born Stubborn.™ supplements?
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Born Stubborn.™ supplements are made to support your dog’s everyday wellness, not make overnight miracle claims.
Depending on the formula, they can help support healthy joints, smoother digestion, skin and coat health, calmer behavior during stressful moments, or seasonal immune and skin support. Results can vary based on your dog’s age, size, diet, routine, and overall health.
The best results usually come from consistent daily use.
Are Born Stubborn.™ supplements only for French Bulldogs?
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No. Born Stubborn.™ was inspired by stubborn, dramatic dogs, especially Frenchies, but our supplements are made for dogs of all breeds.
French Bulldogs, Huskies, Dachshunds, Pugs, Labs, Goldens, Poodles, mixed breeds, and every other stubborn little legend are welcome here.
Just follow the serving directions for your dog’s weight.
Are your products made in the USA?
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Yes. Born Stubborn supplements are made in the USA under cGMP standards from domestic and globally sourced ingredients.
What ingredients do you use?
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Our formulas use ingredients selected for specific daily dog needs.
Depending on the formula, ingredients may include glucosamine, MSM, chondroitin, green-lipped mussel, collagen, probiotics, prebiotics, digestive enzymes, salmon oil, flaxseed, hemp seed oil, chamomile, L-theanine, valerian root, quercetin, colostrum, nettle leaf, mushroom blend, turmeric, and other supportive ingredients.
You can find the full ingredient list on each product page.
Can Born Stubborn.™ supplements be used with other supplements or prescription medication?
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Sometimes, but it depends on your dog and what they’re already taking.
If your dog is on medication, takes other supplements, is pregnant or nursing, has a medical condition, or is under veterinary care, please check with your vet before adding any new supplement.
This is especially important if you plan to combine multiple formulas.
Do Born Stubborn.™ supplements replace vet care or medication?
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No. Born Stubborn supplements are daily wellness products. They are not medication, and they are not meant to diagnose, treat, cure, or prevent disease.
If your dog has serious symptoms, sudden behavior changes, pain, allergies, digestive issues, skin problems, or any ongoing medical concern, your vet should always be your first stop. Our products are made to support your dog’s routine, not replace professional veterinary care.
Stubborn Dogs Welcome!
Tag us with #BornStubborn once your dog joins the club.
